Since joining X Factor, Nicole Scherzinger has transformed from singer to fashionista. And she turned fashion futuristic on Thursday evening, modelling the UK's first ever 'Twitter dress'. Lighting up London's skyline, Nicole made a daringly bold statement in her eye-catching attire at the launch of EE – the new 4G mobile network at Battersea Power Station.
The 34-year-old’s haute couture digital dress was created from 8 metres of the finest French silk chiffon, laden with over 500 Swarovski crystals and over 2,000 LED lights, which lit up to spell out tweets sent in real time by fans throughout the evening.
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Featuring a metallic embellished neckline and cinched in waist, the floor-sweeping gown was not only revolutionary but fashion forward too. Created by leading interactive fashion design agency Cute Circuit – whose clientele includes U2 and Katy Perry – even Nicole could not contain her excitement about the dress.
She tweeted ''I've been asked to wear the UK's first ever Twitter dress tonight for the @EE Launch Party @BatterseaPowerStation #tweetthedress So EXCITED!''
Letting the dress literally speak for itself, Nicole kept her look simple with natural flowing locks and low-key evening make-up of smokey eyes, bronzed skin and nude lips.
But the X Factor judge and diva didn't just stop with her unique outfit. Alongside digital magician Marco Tempest and DJ Yodam, she performed a medley of her popular hits including the favourite Pussy Cat Dolls track, Don’t Cha, as well as her new single to be released later this year.
A host of celebrities joined Nicole to witness the 4D projection. Pop star Pixie Lott went pretty in pearls with contrasting red satchel while Made in Chelsea stars Gabriella Ellis and Francesca Hull opted for all-black glamorous ensembles.