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Kate's engagement dress designer Issa re-launch label

The iconic fashion brand has re-launched in House of Fraser

by hellofashion.com /


Issa has re-launched their label at House of Fraser with a stunning new collection. The women's fashion label, which was snapped up by the British retailer earlier in the year, features a stunning range of vibrant pieces, including patterned mini dresses, jumpsuits and flowing maxi dresses. There are also feather jackets in the mix, ideal for the upcoming festive season. Accessories are also included in the collection, which include vibrant box clutches adorned with prints, embellished clutch bags and sequin shoulder bags. Prices start from £25 for accessories and £79 for garments, going up to £199.

FASHION COLLECTION GALLERY

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Issa are re-launching their label at House of Fraser

Jakki Pay, Director of Design, says: "We are so excited to bring this stunning brand back to the market. It has been created to cater to our love of dressing up, but with the relaxed and effortless style that a well-made dress can give. Drawing inspiration from the iconic styles and prints from the original designs we have re-worked the styles and colour palette to create a timeless collection that makes any woman feel confident and sexy."

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The stunning collection includes accessories 

Issa has long been a favourite with stars and royalty alike. The Duchess of Cambridge famously stepped out in an Issa dress back in 2010 while celebrating her engagement. The blue wrap, silk-jersey dress quickly became iconic, with Issa items reportedly selling out in more than 43 countries around the world in the weeks that followed.

Daniella Helayel, who founded the label, previously spoke out about the brand's increasing popularity after Kate was spotted in the dress, which sold out within five minutes. Daniella told The Daily Mail: "It has always been my bestselling dress. I sold 1,110 of them in one order to Neiman Marcus in New York. It was the original Issa dress, based on a design my grandmother, who was a couturier, used to wear."

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