mariechantal

Crown Princess Marie-Chantal launches second children's collection for Marks & Spencer

The Greek royal has collaborated on a new collection for the British multinational retailer.


Crown Princess Marie-Chantal of Greece has launched her second collection of children’s clothing for British multinational retailer Marks & Spencer. "When I was approached for this collaboration, I couldn't have thought of a better partner," she said in an interview with M&S. "When I was living in Hong Kong as a young girl, I would come to England once a year and we'd do these big shops. M&S was a definite stop so it's always been in my DNA."

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Marie-Chantal is launching her second collection for M&S 

The royal, who founded her luxury childrenswear label Marie-Chantal in 2001, revealed that her family serves as a source of inspiration. She shared, "I have five children – the eldest is 20, the youngest is eight – so I always go back to how I used to dress them, or I go back to my own childhood and think of those beautiful nostalgic memories. I think parents do that; they love to remember their own childhood."

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The Crown Princess's designs have been worn by a number of high-profile children including Harper Beckham, North West, Princess Leonore and Prince Nicolas. While her line is undoubtedly stylish, the mum-of-five also wants her pieces to be practical. "It's so much about the feel, the touch and whether the child is comfortable in it," Crown Prince Pavlos's wife explained. "It's also 100 per cent machine washable – often when parents see something that’s precious, they think it’s difficult to care for."

greekroyalThe designer, who is u mom to Princess Olympia and Princes Constantine, Achileas-Andreas, Odysseas-Kimon and Aristidis-Stavros, said she is inspired by her family 

The new line for boys and girls features a palette of dreamy blues and soft sorbets. "It's playful, it's everyday, it's special, it's a little bit dressy, it's casual but with a beautiful twist," the 48-year-old said of the collection. "I feel together we have created a beautiful range of boys' and girls' summer essentials partnering clean, crisp, fresh fabrics with the use of happy colours for a collection that captures the essence of what this season is to me." Marie-Chantal, who admittedly loves "checks and soft, natural fabrics like merino," launched her first collection for M&S last November.

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